Positive media coverage is a powerful tool in establishing and maintaining a strong public profile and reputation, while negative or inaccurate coverage can impact a brand for years. 

We bring deep relationships with financial media, built over decades. We assist investment managers with all aspects and approaches of media engagement, including managing inbound inquiries, proactively building relationships with journalists, distributing and promoting news and firm accomplishments, or advising on media considerations relating to a crisis or other significant event.

We actively track top stories, prevailing themes and key reporters to stay ahead of the evolving landscape. Given our exclusive focus on the alternative investment management industry, we are in continuous dialogue with reporters to understand their areas of focus. 

As we do with every client engagement, we tailor media relations to match business goals and culture. We understand that some managers may wish to actively engage with the press, while others prefer to maintain a low profile, and have significant experience managing each approach and everything in-between.